As most of you already know, Google changed their algorithm and now penalizes websites that do not have much (or any) original content. Aimed at “content farms”, i.e. websites that aggregate content from other people’s websites, this update serves “official notice” that original content is King and Queen on the web. In order to rank well in 2011 and beyond, your website needs some.
There’s a lot of strategy out there to get more likes, encourage fan interaction and drive sales & leads from your branded Facebook page. Unfortunately, without the right design or technical knowledge, many of them can be hard to implement unless you hire a professional. The good news is there are quite a few tactics you can start implementing today, on your own, without the help of any outside marketers. Here is a list of 10 content tips to help improve your branded Facebook page.
Before yesterday, if you were trying to find product specifications for a particular Jacuzzi Baths bathtub, you had to go to each individual product page, and view/download the PDF(s) one at a time. Now, you can just click on “Product Specifications” in the handy utility bar that flows across the bottom of each page, or from the Sitemap “navication” flopdown, and you are greeted by all available Product Specification downloads on a single page. With the Cake PHP custom content management system powering the Jacuzzi Baths site, it took some serious collaborating between Ian, Russell and myself, but the finished product (pun?) worked out nice. READ MORE
Despite hundreds of millions of active users, Facebook and other social networks are lagging behind more ‘traditional’ customer acquisition and retention tactics such as paid search (PPC) and email marketing campaigns in generating a solid ROI.
Local Habit, a new restaurant featuring organic food and craft beer will be opening its doors soon just a couple blocks away from our office here in Hillcrest (yet another temptation within walking distance…fortunately it’s a healthy one). The full website will also be coming soon, but in the mean time we’ve launched a blog to start getting the word out, which after all is one of the most important steps for any new venture. Here are a couple steps we took (and recommend) to start promoting and stop wasting valuable time waiting until the perfect version of your site is completed and ready to go live.
This stat filled report outlines the powerful impact technology has had on consumer behavior and offers some insight into how YOU can benefit.
Just a couple of the many gems to take into consideration…
I don’t know who those monsters are, but they look pretty rad to me, and so does the newly-released Firefox 4 browser. Have you upgraded yet? Now with “even more awesomness”!
A few weeks ago, one of our programmers shared a favorite technique of his for getting things done and focusing on tasks at work. It’s known as the Pomodoro Technique and is meant to help eliminate the anxiety associated with deadlines while enhancing focus and concentration.
The Doctors Advisory Council (DAC) “helps physicians and dentists make educated decisions in their business and personal lives”, and we here at Ninthlink just helped them launch their new website. Built on WordPress, I got to make use of the (relatively) new Custom Post Type features to create a user-friendly content management tool for storing / updating the Board Members‘ bios. READ MORE
Happy Mothers Day
Added by: Alex Chousmith on May 13, 2012
Friday Office Humor?
Added by: Alex Chousmith on May 11, 2012
I love it when kids lip sync
Added by: Matt Stallings on May 10, 2012
