Advertising is in a transitional period, where marketers are experimenting with innovative approaches and methods. EA Sports, FourSquare, Apple, and Sponsored Tweets are just a few advertisers and developers pushing a new mode of thinking in marketing circles, relying on the social, interactive, valuable and, here it is, the fun. (more…)
Jeromy StallingsJune 3, 2010
The concept of the loyalty program is experiencing a rebirth by way of social media sites Facebook, Twitter, and now Foursquare. If you haven’t heard, the buzz word these days is Foursquare. A small, New York tech start-up that is on its way to becoming the next biggest thing in social media. Foursquare is a location-based service that allows users to check in at places they frequent in their daily lives. By encouraging users to do this simple task, Foursquare…
Jeromy StallingsJune 3, 2010
What an amazing trend going on in Pakistan. It's rare (and even frowned upon) for a truck to rumble down the highway without being dressed up. Check out the video that the BBC did on Pakistan’s truck art.
Craig WheelerJune 1, 2010