After Ninthlink launched the adidas Golf Wear In The World site last week, there’s been plenty of buzz swarming the interweb with adidas’ latest viral marketing campaign. As adidas Golf itself and the two lucky invitees have been busy tweeting and posting on Facebook, some big players such as ESPN have picked up on it and had some good words to spread about the campaign. Checkout out ESPN’s article “adidas uses creativity to find social media chief”.
Craig joined the Ninthlink team in 2002 as an intern before graduating from SDSU in 2003. For the last eight years he's been wrangling interface designs, falling in love with various typefaces, and enjoying urban color palettes found on his bike ride to and from work. He keeps the creative juices charged by spending time in the ocean and mountains and a steady routine of yoga and meditation.