After Ninthlink launched the adidas Golf Wear In The World site last week, there’s been plenty of buzz swarming the interweb with adidas’ latest viral marketing campaign. As adidas Golf itself and the two lucky invitees have been busy tweeting and posting on Facebook, some big players such as ESPN have picked up on it and had some good words to spread about the campaign. Checkout out ESPN’s article “adidas uses creativity to find social media chief”.
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