Donut Shops are Magical

Hear me out..

Who doesn’t love a donut? Yes, they are the worst things in the world for you bla, bla, bla​ –​ I’ll take two​.

After a successful week of launching some rad projects​,​ ​we wanted to celebrate with a few donuts ​for the office​ (which has become a mini tradition here). Today ​Iwas going to get the donuts. Realizing I had never actually been in a donut shop​, I was intrigued. I am familiar with the classic donut signs and outdated building​s, but what was behind those doors was a mystery.

Holy. Cats. Mind. Blown.

I walked into Donut Star in Mission Hills to be greeted by friendly people and a sweet aroma that made me want to say forget ​needing to fit into my wedding dress – I​’​m eating donuts the rest of my life​.​ The colors, the shapes, the textures, the sizes, I couldn’t contain my excitement! It was like I was making art simply by selecting the donuts I wanted to put into my to-go box (all you artists, pipe down). So​,​ I took my proud little box to the checkout and here’s where ​it gets crazy – the total was $7!!! Did somebody say VALUE?! My box of happiness to share with my coworkers was only $7​!?​ How did I not know this? Why doesn’t this happen every day?

I left with this new appreciation for the local donut shop – each one unique in their own craft and authentic to their personality. I have truly been missing out on the simple joys of visiting these local makers and wanted to share it with the world! (/whoever reads the Ninthlink blog)​.​

Not only did this experience totally make my morning, but it made eating my donuts that much more enjoyable. And yes that was plural.

So forget chocolate, when life is like a box of donuts, you always know what your going to get.
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Calling all Developers – We Need Help

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We are Ninthlink, located in Mission Hills. We do awesome stuff. We are fun. We ride bikes to the office, walk to lunch, grow watermelons in our backyard, take breaks to drink craft beer and/or coffee, and never stop innovating. Insert more buzzwords here.

We are seeking a junior to intermediate level Web Developer to join our in-house team. You are someone who is detail-oriented, a fast learner, with experience using various web technologies.

You will be…

  • interacting with our team of Developers, Designers, Marketers, and Project Managers every day
  • supporting various development tasks building new pages and making updates for a wide array of clients and projects across a variety of WordPress / Drupal / custom projects
  • working with Photoshop PSD files and assets provided by our designers and clients
  • working in project management systems (JIRA) and version control systems (Git, SVN)

Because you…

  • are confident in your intermediate/advanced CSS skills
  • have experience building HTML and CSS from design files
  • have some familiarity with Bootstrap or similar framework
  • have a resume and a cover letter
  • have some example of HTML / CSS work you have done that you are proud to show us
  • are excited to continue learning along the way

Bonus points available for…

  • knowing how to export an image or asset from a Photoshop PSD file
  • having a GitHub account
  • knowledge of Bootstrap framework
  • building a responsive website
  • having experience working on a WordPress website
  • working on a WordPress website that used WooCommerce
  • developing a custom WordPress theme
  • working on a Drupal site in either the front end or back end
  • having build something using AngularJS, Node.js, or other JavaScript MVC framework
  • having experience working in analytics and Google Tag Manager implementation
  • contributing on WordPress.org and/or Drupal.org
  • having worked on projects or tasks in JIRA before

Education

  • Bachelors of Science in Computer Science, or equivalent experience
  • at least 1 year experience working with an interactive agency, or equivalent

Ninthlink Benefits

  • Friendly motivated team of employees
  • Paid vacations
  • Health ­plan contributions
  • 401K with matching contributions

Compensation

  • Salary commensurate with experience

Interested? Please send your cover letter, resumé, and salary expectations to [email protected]

The Fold Wants To Know…

 

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“Shouldn’t it be above the fold?” is a topic we run into time and time again due to the old stigma that suggests people don’t scroll. Lucky for us – there are hundreds of studies that suggest people DO scroll and even better – it’s preferable.

Let us take you on a journey in time.

History of “The Fold”

The fold refers to the portion of the webpage that is visible without scrolling. This term was originated from the newspaper industry where the positioning on the paper did in fact increase readership. When the interweb was young, most users didn’t understand much about it, monitors were small, browsers were a foreign language, and thus the familiarity of newspapers was transferred over as a basis for web design.

Fast forward a few years and we now can access the internet on our mobile devices

This. Changed. Everything.

With the rise of social media and the need to access content whenever / wherever – website design has completely evolved to accommodate this learned behavior. Content needs to be quickly accessible and tailored to the specifications of a mobile device. Space is limited, time is limited, and a scrolling design can be the difference of getting information to your visitor or not.

So next time you want to update your site, here are a few things to keep in mind:

  • Scrolling = Good
  • Content above the fold should be important but not overwhelming
  • Review pros and cons if scrolling is right for you – check out this great resource: Scrolling Web Design

And if that doesn’t do it for ya, check out what others are saying on this same topic:

https://www.nuvonium.com/blog/view/stop-the-above-the-fold-web-design-insanity-people-scroll-today

http://studio.uxpin.com/ebooks/web-ui-design-trends-2015-2016/

http://uxmyths.com/post/654047943/myth-people-dont-scroll

 

 

You Like Us! You Really Like Us!

We are so happy to announce that this last month we were the recipients of two Communicator Awards – taking home the Award of Excellence (1st place) in the Website – Event category for Qualcomm’s 3G LTE Summit, and an Award of Distinction (2nd place) for the Website – Lifestyle category for Jacuzzi Baths.

Big shout outs have to go to the project management teams that worked tirelessly on managing both of these projects as well as the designers and developers on producing such amazing work.

These awards are a representation of what we strive for on a daily basis; to produce the highest quality of work that we know we are capable of. Working together as a team towards this goal has been the most rewarding part of it all..because let’s be honest, an award is an award, is an award. #unlessitsanAcademyAward #wewouldtakeit. Thank you to the Academy of Interactive & Visual Arts for this honor (we think we communicate well too 🙂 )

For more information about the Communicator Awards:

https://www.communicatorawards.com/awards/

Are Your Ready for Mobilegeddon? Google Announces Latest Update Will Punish Sites Without a Mobile Experience

How Will Your Website Be Affected?

On April 21st, Google is making a major change to its search algorithm, or in other words, the way it ranks websites that come up when people use their search engine, especially on mobile devices.

“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.” 

What does this mean? Well effectively, if you have a website that is mobile responsive or if you have a separate mobile website you will be fine and in fact, may actually see a boost in your organic ranking on Google and if you do not, you will likely see your organic ranking go down. For those of you who do not have a mobile site experience, this is your chance to do something about it.

Need to Find Out if Your Site is Mobile Friendly?

Use Google’s Mobile Test to see if your site meets initial qualifications

What Are Your Options?

If you haven’t yet implemented a mobile strategy for your online presence, now is a critical time to start. While it is technically possible to add responsive elements into an existing website, we recommend one of the following:

1) Develop a Separate Mobile Site
This is separate from your existing website and is presented specifically to users when they access your site from a mobile device.

2) Develop a Mobile Responsive Site
Your site’s content will automatically configure itself to the optimal size depending on the device a user is accessing your site on, whether it’s a smartphone, tablet, or large desktop monitor. Google has supported having a mobile-responsive website over having a dedicated mobile website as it makes for a better user experience and is less prone to errors.

Next Steps

Call 858.427.1470 or fill out the form below to learn more about what the changes mean for your website and what you can do to be prepared.

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