Ninthlink just recieved an Official Honoree Webby Award for the Viral site, Face of Christmas.
Here’s a little background blurb I wrote for a newsletter a few months ago about the site:
Ninthlink decided to implement and test an interactive and measurable viral video marketing campaign for the holidays to prove the value and bring in the holiday cheer. Strategic planning produced 2 areas that we could measure to provide a successful result. The areas measured were: the amount of return visitors by uploading a new video each day for a duration of ten days; and the amount the visitor interacted with the site by allowing the visitors to vote for which videos were their favorite.