Puma & Bicycle Culture

In 1998 I took a road trip across the States. The trip was solely to ride BMX and seek out as much terrain and skateparks between LA and NY as possible in a month’s time. I was fortunate enough to crash in Manhattan with a friend of a group that calls themselves Visual Mafia. 10 years later, Matt McGuinness along with a herd of inspired individuals are keeping things true to two wheels and spreading a lot of good at the same time. They’ve teamed up with Puma to create a mini-site experience revolving around the culture of cycling in the depths of NYC. Take a look at I-Cycle…

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