The story of Ninthlink continues as we recently were presented with the challenge of understanding the lifestyle and challenge of Golf not just from a branding perspective for major branders – but to the golfer that finds inpiration and passion in smacking a small ball with an iron club around for hours on end in the grass. So, as many who know me personally, I took the challenge head on and I am hooked.
Surfing has been and integral part of my childhood and the experience and challenge of riding waves has shaped the person that I am today in so many ways; family time with mom taking me and friends to the beach for an afternoon surf; charging big waves with a couple buddies wondering what we were thinking at the time; discovering the world from south america to europe; time to just reflect and enjoy being the ocean; – there are so many experiences. And now, with golf I have discovered a close competitor to the experience of challenging one-self. I really strive to have the Best Sand Wedge technique and enjoying a good walk with friends (and strangers – as I keep getting partnered with all types of people).
More to come…remind myself to talk about:
1/ Time to connect with nature before the world wakes up…
2/ Funny characters that inhabit the golf course / from people to animals
3/ How damn hard golf is and how hard it is and – oh yeah … how hard it is…did I say that
4/ Walking for hours as a great way to get to know oneself and listen to the voice that is always talking to us about stuff…
5/ How people have asked if Ninthlink is a term or name based on Golf…I think Ninthlink is about to evolve to have some golf stories.
Golf is not just a game but it is a lifestyle. If I did not find this game 12 years ago I know I would be a very different person today. Golf has united me both on purpose and randomly with many of the strong relationships I have today both personal and business. When you spend 4-5 hours on the golf course with a person you get to know them quite well. A lot of there actions translate into real life habits. An example is I have a friend who after he hits a bad shot yells, curses and sometimes smashes the ground with his clubs. Low and behold in real life he has anger issues. I have another friend who can’t stand to lose which leads him to keeping the incorrect score at times or he tends to always find his ball. I have done business with him in the past and this is how he acts in the business world. He can’t be trusted! Golf is an individual game not a team sport, its you, the golf course and your score. If your comfortable with how you play the game then thats all that really matters. You will meet many different people and see many different golf swings and the good news is you can play this game effectively till you can no longer walk. Golf is hard, very hard! I almost gave up the game 5 years ago and I am so glad I did not. You have your good days and your bad days just like life! I am glad you found the game Jeromy and look foward to many rounds in the future. Enjoy it!!!!