All Posts By

David Lussky

Marketing

Themes of the Month: Paid Advertising, Ad Networks & Affiliate Marketing

We recently wrapped up the month of August where we discussed the importance of Search Engine Marketing (SEM) in relation to generating site traffic and having success with marketing online.  And while getting found in search engines is an important aspect of online marketing, it isn’t the only option available to advertisers looking to be found online. This month we will be taking a look at Paid Advertising, Ad Networks & Affiliate Marketing, and digital signage solutions for local advertising…
September 7, 2010
MarketingTips

Search Engine Marketing (SEM) Wrap Up

We took the month of August to discuss the basics behind Search Engine Marketing (SEM), with a heavy emphasis on the importance of Search Engine Optimization (SEO) and how it can be applied to help drive traffic and get results. (more…)
September 1, 2010
Marketing

Google Realtime: Delivering the Freshest Search Results Ever

Last year, Google announced their plans to the world for creating a service that would deliver all of the most up to date and relevant content about a particular topic from across the web, in real- time, right into your search results.  Today, this has become even more of a reality with the launch of Google Realtime. (more…)
August 27, 2010
DevelopmentMarketing

Industry Trend : Bing/Yahoo vs. Google

If going from a ridiculously distant 2nd and 3rd place ranking for total search traffic to simply a distant 2nd is viewed as a success, then congratulations are in order for Microsoft’s Bing and Yahoo!.  As of August 24, Bing is now powering all of Yahoo’s North American searches. (more…)
August 25, 2010
DesignDevelopmentMarketing

Avoiding the Top SEO Mistakes

By now most people know the importance of search engines in regards to driving traffic to a particular site and the results listings are based on a site’s content and relevancy to a user’s initial search.  If you are new to SEO practices, here is a good article on the Top 10 SEO Mistakes people tend to make. (more…)
August 23, 2010