Monthly Archives

September 2009

DevelopmentMarketing

Quality Counts in Webcasting

Webcasting is growing in popularity every day, as more net surfers prefer to have the message delivered in images rather than text.  Many brands and companies realize this and are scrambling to put up video content and links to their sites -- you're probably doing this yourself right now, or are thinking about it. The problem out there: low quality, bad production values, and sometimes slow servers; these three things cause the web cast to not be as pleasing-to-the-eye that's…
September 16, 2009
Development

Wanna Tweet? Things Are Changing

Today, Twitter's Biz Stone announced that the hot social media service has changed/updated its terms of service, which you can view here. Busy Biz blogs: Things have come a long way in a short time. We recognized potential early but users and platform developers would demonstrate how much more Twitter could be. Fostering an open and increasingly important network is not as easily dismissed as it once was...   (more…)
September 11, 2009
DevelopmentMarketing

Brand Trends: Reputation Monitoring

Sometimes social media marketing can be about damage control, and the faster a company can get a handle on the "disaster," the easier the mess is to clean up. Viralheat, a social media monitoring site that analyzes Twitter and over 200 other hangouts in cyberpsace, announced a new feature that will automatically alert marketers to any dramatic spikes in brand mentions. If a there is an uptick in Twitter activity, the Viralheat homepage will alert users of what is going…
September 4, 2009
DevelopmentMarketing

Targeting Niche Communities

Niche Information and Reviewing Much like cloud computing, in the near future, we will be taking our networks with us wherever we go. As long as we “allow” the sharing of information to our networks, there will soon be a day when you can log on to Amazon and not read random people’s reviews of products but instead read the reviews written by people within our personal networks. These networks are quickly becoming our best currency on the web; the integration…
September 3, 2009
DesignDevelopment

Online Trends: Building a Better Planet

You know that long-running Twix commercial where the guy and girl are at a party and he tries to lure her to his apartment, saying, "I thought you were someone who wanted to blog about your ideals" and she replies: Oh, blogging! I LOVE blogging!"? That commercial shows that Madison Avenue is aware of a trend online: the marriage of political activism and the blogosphere. A connected trend: online communities forming and coming together to build a better planet --…
September 3, 2009