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Project Loon

Recently, I learned of a revolutionary project developed by Google to promote quality Internet access to rural and remote places. However, what is truly interesting about this effort is that the Internet conglomerate is using balloons to make the whole thing possible. That’s right, balloons! But these aren’t just any balloons, these are a global network of high-altitude balloons floating twice as high as commercial jets in the stratosphere. While those of you reading this (myself included) rarely go more…
May 27, 2014
Marketing

Larry Page On The Future Of Google

In a recent TEDx talk Larry Page, CEO and co-founder of Google, discusses his ongoing vision for the search engine giant with acclaimed journalist, Charlie Rose. Points of interest include the company's recent acquisition of DeepMind, a London based artificial intelligence startup, Chrome, Android, Google Shopping and Project Loon, a revolutionary effort to bring internet access to rural and remote areas via specialized balloons traveling on the edge of space.
May 19, 2014
CultureDesignDevelopmentMarketing

A Little Bit of What We Saw at SXSW

For everything that's happening in Austin, TX for SXSW, there's only a miniscule amount of information that can be taken in when relating to the event as a whole. But that's okay, because everywhere you turn, there's something amazing to be seen in the sea of brilliant new technologies, information, and ideas. Craig, Alex, and Matt embarked on the journey to Austin to soak themselves in what SXSW had to offer, and they came back with a few things to…
April 7, 2014
DesignDevelopmentMarketing

Jacuzzi® Brand’s Microsites

Check out our latest launch of the two microsites created to support the release of Jacuzzi® brand’s latest and greatest: http://avviocollection.com/ - This responsive microsite supports the release of Jacuzzi Luxury Bath's newest collection of solid-surface baths - the AVVIO™ Collection. It's designed to be a stylish, easy-to-use site focused on the three new baths, locating a dealer, or downloading documentation. http://www.jacuzzi.com/hot-tubs/the-j-300-collection/ - Introducing the Newly-Updated Signature J-300 Collection! This site is a visual feast, focusing on the latest and greatest features and…
March 31, 2014
DesignDevelopmentMarketingTips

5 Startup Copywriting Tips

One of the biggest problems start-ups run into is connecting with their audience. Although it’s easy to get bogged down with focusing on the product itself, it is essential to focus on marketing, as this is how you will gain traction with your customers. Check out these 5 startup copywriting tips to entice customers and grow to the next level. http://mashable.com/2013/10/22/startup-copywriting/
March 31, 2014